boy: We added up the votes, and the winner is....dean! For his book "fert and snuffles"! heart: I don't get it! A book about a superhero fart?! how can that be?! woman: because fart jokes are funny! heart: I'm going back to bed.
Know your audience. In your case Heart your audience are immature idiots. Dean wrote what his audience wanted. Heart wrote a more sophisticated story. Dean would grow rich from his writing, if he stuck with it, while Heart would, after years of practice, win her literary awards for quality writing.